It's bad enough that companies like Similac package, market and distribute formula products for babies that are filled with chemicals such as arsenic (from rice, especially brown) and harmful GMO-derived sugars, where even hospitals pass them off as not only safe for infant consumption but as "Closer Than Ever" to breast milk and as a "Complete Nutrition" alternative. But now they are seeking a bigger piece of the momma-directed marketing pie by launching a new product, “Similac Mom,” which is a formula targeted at pregnant women and breastfeeding mothers.

According to the company website, Similac Mom is a “perfect complement to your healthy diet, it’s a ready-to-use beverage that provides complete balanced nutrition packed with protein, vitamins, minerals and other essential nutrients as part of a prenatal regimen or after childbirth.” The website notes “key features” of the product, such as protein, calcium,  and iron. What they are not emphasizing is the fact that their so-called health drinks contain close to 8 teaspoons of sugar per container - the caloric equivalent to over half a litre of soda. 

How does this link to cancer prevention and risk, you might ask? 

1. The chemicals used in the manufacturing of this product are likely primarily GMO derived and thereby grown to resist pesticides - pesticides are known carcinogens in the food supply and should be avoided at all stages of life, especially for a mother who is pregnant and nourishing a fetus. 

2.  Too much sugars in the diet is linked to cancers (such as colon) due to spikes in insulin levels (see recent article in NYT)  

3. The "opportunity cost" to food and nutrition intake - when you ingest 500 empty calories consisting primarily of sugar, that's 500 calories that could have been spent on whole foods that nourish the unborn child and mother - rather than potentially cause harm

4. Cancer/obesity link - overtime, a diet consisting of these types of processed, sugar laden products typically will contribute to weight gain. If the pounds start to pack on, the risk for cancers such as breast and ovarian also increase   (See recent article on American Institute for Cancer Research)